- The business must be based within the “Old Monmouthshire” border, an area that includes Monmouthshire, Newport, Caerphilly, Blaenau Gwent and Torfaen.
- The application should also include evidence of:
- A sound business plan, Sales and Marketing strategy
- Strong leadership with the ability to drive the business forward
- An excellent record of staff training and development
- Product / Service / Design Innovation
- Customer satisfaction
- Employee involvement at all levels of the business
- Environmental awareness and a commitment to the community
- Employer of choice locally
- Show evidence of local job creation
- Show the value added to the economy in the “Old Monmouthshire” area and the benefits linked with the local community
- Show a degree of local sourcing of suppliers
- Provide evidence of achievements on a local level within “Old Monmouthshire”